Apple announces a new collaboration with the French fashion house.
At today’s Apple event, the tech brand announced a new partnership with French fashion house Hermès. Apple CEO Tim Cook announced the two brands will join forces for a special edition of the Apple Watch, giving the wearable tech a more fashion-forward look.
The Apple Watch Hermès collection will offer three different leather bands and new watch faces with the price point expected to be announced later today. The smartwatch marks Apple’s first-ever collaboration with a fashion house and will debut in October.
Source: Harpers Bazaar